What Is Vector Marketing?
Vector Marketing is a direct sales company that primarily sells Cutco knives and kitchen accessories. Instead of selling products in stores or online, Vector hires independent sales reps—usually students or young adults—to promote and sell products through personal demonstrations.
Founded in 1981, Vector serves as the sales division for Cutco Corporation, a well-known American knife manufacturer. While the products are generally considered high quality, the company’s sales model often sparks debate.
How Does Vector Marketing Operate?
Vector’s sales approach is simple but different from traditional jobs. Here’s how it typically works:
- You apply through a job ad or referral.
- If accepted, you attend a training session (often unpaid).
- You begin scheduling appointments to demonstrate Cutco products—usually with people you already know.
- You earn commissions based on what you sell.
There’s no base salary. Instead, all income depends on your ability to sell. While this setup offers flexibility, it also means no guaranteed earnings.
Is Vector Marketing a Scam?
This is a common concern—and it’s understandable. The company’s recruiting practices and compensation structure raise some red flags.
Why Some Think It’s a Scam:
- Job ads are vague, often avoiding details about the sales-based nature of the role.
- Training is unpaid, which can feel misleading to applicants.
- Reps are encouraged to sell to friends and family, which can be uncomfortable.
- Many recruits don’t make much money and leave within a few weeks.
Why It’s Technically Not a Scam:
- The company sells a real, physical product (Cutco knives).
- There’s no upfront investment required (in most cases).
- Commissions are paid as promised, and earnings are legitimate.
So, Vector Marketing is not a scam, but it’s not what most people expect from a “job” either. It’s more like a sales gig or side hustle.
Is Vector Marketing Legit?
Yes, Vector is a legitimate company. It’s been around for decades, it’s partnered with Cutco (a long-standing U.S. brand), and it’s legally allowed to operate as it does.
Here’s what backs up its legitimacy:
- In business since 1981
- Accredited by the Better Business Bureau (though with mixed reviews)
- No illegal practices, though it has faced criticism and legal challenges related to its recruiting
Legit doesn’t always mean “worth it,” though. The experience can vary dramatically depending on your location, manager, and personal skills.
Should You Consider Working for Vector?
This opportunity is best for people who:
- Want flexible, part-time work
- Are open to learning sales skills
- Don’t need a steady paycheck
- Feel comfortable with cold outreach and selling
It may not be ideal if you:
- Need a reliable income
- Dislike sales pressure
- Don’t want to sell to friends or family
- Prefer hourly or salary-based jobs
Working at Vector could be a good learning experience—but it’s not for everyone.
Final Thoughts on Vector Marketing
Vector Marketing is not a scam, and it is a legitimate business opportunity, but it’s not a traditional job with stable pay or predictable hours.
If you’re considering it, go in with realistic expectations. Know that it’s commission-based, often involves selling to people you know, and success depends largely on your own effort and confidence in sales.
Before saying yes, take the time to ask questions, read reviews, and decide if the role aligns with your goals.